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Finally, a system built for Sales Directors — created from real workflow gaps and real leadership experience.
PinkSync takes the chaos out of running your unit and studio. From recognition boards to rental bookings, everything you need to lead with confidence is in one place — cheerful, professional, and duplicatable.
The Challenge Directors Face
Being a Sales Director is both exciting and overwhelming. Most Directors step into leadership full of vision—only to quickly find themselves buried in details that steal time and energy.
Here are the most common challenges Directors face:
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Scattered Systems – Juggling spreadsheets, texts, and Facebook groups that never seem to stay organized.
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Time Drain – Too many hours spent chasing details instead of building relationships or coaching consultants.
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Inconsistent Follow-Up – Contacts slip through the cracks, costing both customers and potential team members.
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Professional Presence – Wanting to present a polished, professional image but struggling with DIY tools that fall flat.
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Overwhelm & Burnout – Feeling stretched between personal business, family, and leading a unit without clear structure.
These challenges aren’t about effort—you’re already giving 110%. They’re about having the right systems that work for you instead of against you.
As a Sales Director, your online presence isn’t just about sharing files — it’s about building credibility, keeping your consultants engaged, and attracting future leaders.
Research shows that 75% of people judge a business’s credibility based on its website design, yet most Directors are still relying on Google Drive folders or one-off landing pages.
While those tools may work in a pinch, they don’t scale, don’t duplicate well, and don’t reflect the professionalism of a thriving unit.
A branded website gives you one central hub for communication, recognition, and growth — helping you save time, improve consultant retention (engaged consultants are 2x more likely to stay active), and present your leadership with the authority it deserves.
How We Help
How PinkSync Helps Sales Directors Simplify Leadership
DIRECTORS HUB
For Sales Directors who want one simple system to run their entire unit.
For Sales Directors who want one central place for their unit.
What's Included:
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Recognition boards (automated or manual updates)
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Training + consultant resources library
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Events + online registration tools
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Guest & prospect intake forms
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Built-in CRM to track consultants and leads
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Automated updates so nothing gets missed
Perfect for: Busy Sales Directors ready to streamline unit life and free up time for what matters most.
Leaders teach. They motivate. They care. Leaders make sure that the way to success is always broad enough and straight enough for others to follow.
Mary Kay Ash
Director Hub Packages
Lead with Confidence. Systemize with Style.
The PinkSync Director Hub is your digital headquarters for leadership.
Each site is custom-built to organize recognition, training, communication, and team resources—all in one professional, branded space.
From new DIQs to seasoned Sales Directors, these hubs simplify your systems so you can focus on mentoring, momentum, and meaningful connection.
💻
ESSENTIALS HUB
Starting at $497
A simple but powerful foundation for your unit website.
Core System Features
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Director-branded PinkSync website
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Clean, modern navigation tailored to leadership needs
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Mobile-responsive layout for Directors on the go
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Customizable homepage message panel (weekly updates, priorities, calls-to-action)
Unit Training & Resources
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Centralized training library (video + document upload capability)
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Step-by-step onboarding section for new consultants
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Resource hub (PDFs, scripts, guides, booking tools)
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Weekly meeting section for agendas, replays, and notes
Communication Tools
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Built-in broadcast pages for announcements
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Registration forms for unit events (meetings, retreats, challenges)
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Automated confirmation messages for form submissions
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Optional email collection for event attendees (this is on a custom landing page that is public)
Recognition Center
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STAR Consultant recognition layout
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New Consultant welcome section
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Red Jacket & Leadership promotion highlights
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Monthly shout-out panel for unit wins
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Monthly unit promotions spot on the homepage
Business Organization Tools
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Hub for Director forms & systems
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Basic lead tracking form (not customer-facing; used for prospective consultants)
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Lesson planning or weekly plan-it section
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Quick links to company resources (InTouch, apps, etc.)
Support & Maintenance
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Monthly backend updates
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Core layout adjustments as needed
Optional Add-Ons:
💬 Integrated Voxer — $25
🗓 Team Calendar Integration
(+ $40)
📸 Social Launch Graphics (+ $47)
🌿
GROWTH HUB
Starting at $697
Everything in Essentials, plus advanced tools for unit growth.
Includes everything in Essential, PLUS:
Advanced System Features
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Fully expanded Unit/Director-branded website with advanced page structure
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Role-specific navigation for Red Jackets and Team Leaders
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Integrated digital forms with tagging (training, sharing, event follow-up)
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Built-in “Director Dashboard” home panel for quick workflow access
Leadership Automation
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Automated scripts for consultant follow-up (forms trigger next steps)
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Training module progression forms
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Red Jacket & DIQ tracking forms that export to spreadsheets (they input - you see results)
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T-status follow-up tools (for Directors only — not consultant facing)
Recognition Upgrades
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Full recognition page with sectioned layout:
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STAR Consultants
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Red Jackets & Team Leaders
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New Consultants
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Unit promotions
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Monthly winners & challenges
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Birthday & anniversary spotlight
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Photo galleries for events or celebrations
Communication & Event Management
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Multi-step event registration funnel (RSVP → confirmation → reminder)
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Optional embedded Zoom or meeting links
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Pre-built branded templates for recurring events (Monday meetings, Coffee Chats, Retreats)
Training & Resource Library Expansion
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Category-organized training hub (skincare, color, booking, sharing, team building)
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Leadership-only vault (scripts, systems, checklists, coaching tools)
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DIQ support center (if applicable)
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Upload options for replays, worksheets, and presentations
Director Productivity Tools
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Centralized planning tools (goals, tracking, production focus)
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Lead generation form for potential team members (NOT customers)
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Trackers that auto-export into a spreadsheet
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Optional integration with Studio Command Center (add-on)
Support & Maintenance
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Monthly site checks + optimization
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Automated form checks
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Email support priority
Recommended Add-Ons: Same as Essentials.
👑
LEADERSHIP HUB
Starting at $997
A full system for duplication and leadership support.
Includes everything in Starter + Essential PLUS:
High-Performance Director Dashboard
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Custom Director dashboard designed around your workflow
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Priority quick links based on your leadership style:
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Recognition updates
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T-status list
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Weekly scripts
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Event management
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Training modules
Advanced Automation Pipelines
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Automation-powered leadership funnels for:
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New Consultants
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New Red Jackets
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Returning T-status consultants
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Sharing event follow-up
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Consultant accountability check-ins
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Automated reports emailed to you after events or form submissions
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Smart conditional forms
Elite Recognition Suite
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Fully branded recognition walls
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Auto-updating celebration center (Director updates; dynamic display)
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Expanded spotlight sections (Birthdays, Anniversaries, Promotions)
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“Shining Stars of the Month” feature panel
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Archive gallery for past months
Team Leadership & Coaching
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Coaching call request system
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Goal-setting + tracking forms
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Leadership level progression center for Red Jackets
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Training pathway for future DIQs
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Customizable accountability section
Recruiting & Team Building Tools
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Interest forms for potential team members only
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“Sharing Event Hub” with scripts, registration, and follow-up automations
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Script library for career chats, virtual appointments, and event invites
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Strategy center for team-building weeks or campaigns
Studio & Event Integrations
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Seamless integration with Studio Command Center (optional add-on)
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Event hub for:
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Registrations
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Payments (if applicable)
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Room bookings (if using Studio Command)
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One-click event templates for recurring events
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Director-Only Resources
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High-level leadership vault
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Annual planning resources
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PDF & script library
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Priority project support from PinkSync
Support & Maintenance
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High-priority support
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Quarterly updates to site structure
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New feature rollouts included
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Done-for-you backend adjustments each month
Recommended Add-Ons:
• 💳 Mobile POS & Tap-to-Pay Setup (+ $70 one-time)
• 📘 Team Brand Book (+ $97)
• 📸 Social Launch Graphics (+ $47)
Ongoing Support
After your Director Hub launches, let us keep it organized and running smoothly.
From recognition updates to calendar edits, we manage the details so you can focus on mentoring and growth.
Maintenance Plans Include:
• Monthly recognition or resource updates
• Calendar / event registration adjustments
• System health & functionality review
• Priority support for minor edits or layout tweaks
Leadership Care — $147 / month (up to 1 hour)
Great for light recognition updates or resource uploads.
Momentum Care — $247 / month (up to 2 hours)
For Directors who post frequent recognition or events.
Executive Care — Custom Retainer (3 + hours)
For National Areas or leadership teams needing extended support.
Add-On Upgrades
Personalize your PinkSync Hub with advanced tools and automations.
💬 Integrated Voxer — $25
Connect your preferred communication channel directly inside your Team Hub.
📅 Team Calendar Integration — $40
Embed a live Google Calendar or Wix Events feed so your unit never misses recognition or training.
💳 Mobile POS & Tap-to-Pay Setup — $70 (one-time)
Perfect for Directors who carry inventory or collect payments at events.
📘 Team Brand Book — $97
A custom color, font, and tone guide for consistent team visuals.
📸 Social Launch Graphics — $47
Announce your new PinkSync Hub on social media with matching Canva templates.
⚖️ Important Note: PinkSync™ and Beauty Branded™ systems are designed for compliant internal use. Product SKUs and company content are not uploaded or distributed by Sterling Rose Marketing. Clients enter their own materials to maintain brand compliance. Domain and website or email hosting is separate.
Systems & Automations
Help Sales Directors streamline team communication, recognition, recruiting, and client care through plug-and-play systems.
Add-On | Description | Ideal For | Price Range |
|---|---|---|---|
Email Essentials Kit | 5 customizable email templates (New Consultant Welcome, Weekly Unit Update, Recognition, Recruiting Follow-Up, Booking Script) + branding setup inside Wix Ascend or Gmail | Directors who already have a site but want automation support | $197 |
Automation Starter Flow | Setup of automated sequences (Welcome → Nurture → Call to Action). Includes up to 2 sequences: one for new consultants, one for prospects. | Directors wanting to save time with follow-ups | $297 |
Newsletter Pro Template | Editable newsletter layout (branded header, section titles, links, and visuals) + training on how to update each month | Directors who send regular emails | $97 |
CRM & Tagging Setup | Build out tags, contact form integrations, and automated workflows in Wix (e.g., Consultant, Prospect, Customer, Event Lead). Includes how-to training video. | Directors wanting a full back-end system | $297 |
Recognition & Reports Dashboard | Spreadsheet or embedded dashboard template that tracks unit production, team activity, and recognition | Directors managing teams | $97 |
💡 Bundle Option: Director Systems Suite — includes all of the above at $597 (save $188)
Ready to Sync Up?
Your leadership should feel simple, not stressful. PinkSync was designed to help Sales Directors save time, stay organized, and lead with confidence — without juggling endless apps or spreadsheets.
Choose the package that fits your vision and let’s bring your Director life into flow.
✨ We currently onboard a limited number of Directors each month to ensure hands-on support.
FAQ
For studio booking - is there an app for this?
Yes! Consultants can set their own work schedules, book, and cancel time slots through the studio booking system. Sales Directors maintain complete control and can block off times as needed.
My studio has different rooms. Can we assign specific rooms to consultants?
Yes! Studio Command allows Sales Directors to control which rooms or “locations” each consultant can access and reserve.
Can I have an event calendar where consultants and guests register?
Yes! We build custom event calendars with registration links. You can include notes such as “please only register if your consultant is participating with ______ studio” and add a form field asking if a guest is already working with a consultant. I personally have this in many places on my own Studio's website as well as registration, description and confirmation - protecting the golden rule.
Do I need to be tech-savvy to manage this?
Not at all! PinkSync websites are built to be simple. Most updates are handled for you as part of your package, and we’ll walk you through anything you want to manage yourself.
What happens if I’m no longer an active Consultant or Director?
Your Beauty Branded or PinkSync™ website is designed specifically for active Independent Beauty Consultants and Sales Directors.
If your Mary Kay® status changes, no worries — we have options that keep things professional and compliant.
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Option 1 – Graceful Retirement:
We’ll archive or unpublish your site to maintain brand compliance and protect your online reputation. You’ll receive a copy of your text and personal images for future use. -
Option 2 – Rebrand & Keep Your Site:
If you’d like to continue using your site for another business or personal brand, you can purchase a one-time conversion package. Our team will remove all Mary Kay® content and rebrand your site so you can continue growing online — fully independent and compliant.
Your success and reputation matter to us. These steps simply keep every site aligned with company policy and our professional standards.
Can I add features later if I start with a smaller package
Yes! Many Directors start with Essentials and later upgrade as their team or studio grows. Your initial investment rolls forward — nothing is lost.
How long does it take to get my website live?
Most PinkSync systems launch within 4–6 weeks, depending on the package and how quickly we receive your content.
What if I already have a website?
No problem! We can migrate your content into PinkSync so everything is streamlined into one place.
What kind of support do I get after launch
Every package includes ongoing updates and support. You’ll never be left figuring things out — PinkSync is designed for long-term partnership.
Do you only work with Sales Directors?
PinkSync was created for Sales Directors, but the systems work for any independent sales leader who needs a simple, duplicatable website + CRM system.
Do you have a website for booking and business management — for the consultant side of things?
Now you can. PinkSync’s Beauty Branded Site gives you a private, customizable hub to manage clients, track inventory, schedule appointments, and organize your business — all in one place. It’s not for public shopping, it’s for running your business beautifully behind the scenes.
